By Jonathan James Back in the day you wanted to get on page one of Google. Today you’re lucky if you’re mentioned at all. Search has changed. People now ask ChatGPT.

“Judge a man by his questions rather than his answers.” — Voltaire Most people judge a copywriter by what they write. But the smartest clients? They listen for the questions first. In copywriting, the

Opportunities. Everywhere. By Jonathan James Just like the Pet Shop Boys song, “There's a lot of opportunities. If there aren't, you can make them.” You notice the flyer. It’

By Jonathan James Not just a writer. Not just a strategist. A VibeCopywriter is someone who knows how to find the signal—and bring the noise. Where It Starts Most copywriters ask: “What

How to Engineer Self-Replicating Content: A Step-by-Step Guide By Jonathan James Most content dies the second it’s posted. Buried in the feed. Forgotten forever. But it doesn’t have to be that